Right now in the media world is a time called upfront, when the US TV networks roll out their new shows for advertisers.
Being a media junky, I LOVE this little window. It's a peak in American cultural zeitgeist, as well a period of none-too-subtle copycating. This year includes a key interesting twists - the networks are looking at online as something more than promo, reality & game shows maintain their growing dominance and more U.K. shows will be copied.
Two video loops caught my eye:
where 40 kids ranging from 8 to 15 will spend 40 days trying to build a town out of Bonanza City, New Mexico, an old ghost town. No parents allowed. But in this mesh of Survivor and, uh, Bonanza (or more accurately, the PBS reality series like Frontier House), nobody gets booted out unless they want to - by raising their hands at a nightly town meeting and asking to go home to momma, thus being scarred for life on national television.
The second loop gets at a MAJOR shift going on - the breakdown of mass media and it's impact on the relationship with advertising. This video gets at this looming break-up in a wonderful way: